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	<title>Comments on: Impromptu speech -response to a question</title>
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	<description>mentoring, training, strategy</description>
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		<title>By: Dave Stein</title>
		<link>http://cdainspired.com.au/impromptu-speech-response-to-a-question/comment-page-1/#comment-18</link>
		<dc:creator>Dave Stein</dc:creator>
		<pubDate>Mon, 22 Dec 2008 14:38:53 +0000</pubDate>
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		<description>I like that: MBE.

Years ago I attended a workshop for executives who might be interviewed by the press during a crisis.  It was one of the most interesting 90-minutes I&#039;ve ever spent.  There are lots of things to remember.  One is don&#039;t repeat any negative phrase or the press will use it.  For example, &quot;Is it true, Catherine, that the paint your company manufacturers causes blindness in houseflies?&quot;  The response, &quot;We do not manufacture paint that causes blindness in houseflies,&quot; could, and these days, certainly will be edited and used to get more viewers on the evening news...</description>
		<content:encoded><![CDATA[<p>I like that: MBE.</p>
<p>Years ago I attended a workshop for executives who might be interviewed by the press during a crisis.  It was one of the most interesting 90-minutes I&#8217;ve ever spent.  There are lots of things to remember.  One is don&#8217;t repeat any negative phrase or the press will use it.  For example, &#8220;Is it true, Catherine, that the paint your company manufacturers causes blindness in houseflies?&#8221;  The response, &#8220;We do not manufacture paint that causes blindness in houseflies,&#8221; could, and these days, certainly will be edited and used to get more viewers on the evening news&#8230;</p>
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